The Bompas & Parr is a studio that focuses on flavour-based experience design, culinary research, architectural installations and contemporary food design. Their project – the Heinz Beanz Flavour Experience – is a good example of how to use design thinking in order to enhance an experience -in this case eating... read more
Banks’s “Dismaland” is a good example of how to design for meaning by using a theme and the power of stories with a higher purpose in mind. “You got to go in there and experience and think and wonder and maybe get mad or maybe laugh. It’s all here. That’s... read more
When thinking of sight-seeing, roller-coasters might be a good idea to use. In the video a custom-made roller-coaster is used to show potential buyers different areas of a house that is for sale. I think they can be used in a similar way to show tourists around the city together... read more
The Great Escape by Graubünden Tourism Board is a very good example of how to design a call to adventure for a tourism experience. Designing a similar call to adventure for a real tourism experience might help people reach a destination even if they never thought or intended to visit.
On 23 of September 2015 I will speak at the boutique conference on Gamification in Tourism in Ljubljana, Slovenia. It is probably the first conference entirely dedicated to this topic. I got an invitation to present at the conference from Ziga Novak who has more than 10 years of exprience in... read more