How to create immersive storytelling experiences for your tourism attraction – case study

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Storytelling plays a big role in tourism. It is considered being one of the major reasons of why tourists are visiting attractions. How can you design immersive storytelling experiences that can strengthen attraction appeal?  The Legends of Arabia: Quest of the Pearl Tribes  is an example. After the water park’s operating hours,  the Gamification in Tourism team together with Dziobak Larp Studios and Yas Waterworld in Abu Dhabi helped create an immersive storytelling experience for the guests. In the following video, we will be sharing some tips and tricks of how you can create or enhance the story of any tourism attraction with the help of experience design and live action roleplay.

More information about the Dziobak Larp Studios can be found here:

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